Not drink related, but as it seems to have moved onto food....
I absolutely love freshly made shop bought bread, I dislike bread which is older than a day, best I can say is I put up with it, or as often happens - I eat none. Often as not, the bread on sale in the shops is within BB date, but a day or two old, so pot luck as to how it tastes. She got into a habit of buying bread, then just popping the bread unopened into the freezer - by the time it was frozen, by the time it was out and defrosted, it was no longer very fresh. Neither of us consume much bread, so often 2/3rds of a full size loaf will end up in the bin, because neither of us wants it after the second day. I have just convinced her that a better way is to fast freeze a loaf as soon as we get it home, but split the loaf into bags with two slices per bag. That so far seems to work well, we always have the fresh bread to go at, providing we can plan to take a few slices out an hour or two before they are needed.
I just wish I could work out the bakers BB dates, to know from the date just how fresh/when it left the factory. I have just bought a loaf, lovely fresh bread dated 25th and today is 22nd. It went down well with some soup. Another shop had the identical loaf, but with a BB date of 24th, but it felt stale so I gave that a miss and went to a shop over the road. I have known bread in shops to have a BB date of the following day.